Design Council
Designing Demand, was the Design Council’s business support programme, acting as a key tool to improve competitiveness within UK business, and SMEs in particular. Following the Cox Review, The Designing Demand programme was to be made widely available to SMEs nationwide, with dedicated resources to support regional activity.
To meet the resource requirement, the success of the programme, was largely dependent on the quality and supply of Associates. Our challenge was to lead on the ongoing growth and development of the Associate Network to enable the Designing Demand team to provide the quality and capacity required to meet the targets of the roll-out.
There were four component parts: Recruitment, Induction, Development and Network. We identified and recruited Associates, supported by an online resource tool that also managed the recruitment and induction process. We also managed the delivery of CPD for Design Associates, using the resource tool to build, manage and maintain the client management system for the Network.
Refine the recruitment process to improve scale and delivery / Manage regional recruitment and induction / Build online resource and client management system / Develop brand communications materials / Design and coordinate programme of national events / Strategy and consultation for CPD strategys
This project was delivered in partnership with The Ideas Facility
